The rule "one-size-does not fit all” also applies to the preferences of end-users in the energy system leading the S3C-consortium to differentiate between three archetypes of end-users.
The Smart Consumer wants to reduce energy consumption and costs and change his lifestyle routines. The Smart Customer wants to become a Prosumer, thereby consuming energy as well as providing energy services and consumption flexibility. The Smart Citizen wants to become part of a ‘smart energy community’ and help ensure quality of supply and environment preservation.
Based on both theory and practice (investigation of 32 smart grid pilots in Europe), S3C developed and tested an innovative toolkit to facilitate activation and long-term engagement of all three end-user dimensions.