Published July 13, 2023 | Version v1
Report Open

Farmer Cluster Communication Guideline

Description

Communicating the activity of your farmer cluster has many benefits.
Internal Advantages

  • Keeping cluster members up to date
  • Motivating cluster members
  • Encouraging knowledge exchange

External Advantages

  • Finding existing networks and communication channels
  • Sourcing additional support
  • Building regional momentum and collaboration
  • Advertising cluster businesses

In this Communication Guidelines document we want to share with you techniques and best practice examples, answering questions like:

  • How can I use communications resources from initiatives, including Framework?
  • How should I use social media?
  • How can I get the most benefits for the least amount of time commitment?
  • What are the audiences?
  • Where can I reach them?
  • And many more!

Files

ENGLISH_AFCCG Communication Guideline.pdf

Files (36.1 MB)

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Additional details

Related works

Is supplemented by
Report: 10.5281/zenodo.13908042 (DOI)

Funding

European Commission
FRAMEwork - Farmer clusters for Realising Agrobiodiversity Management across Ecosystems 862731