Published June 30, 2023
| Version v2
Conference paper
Open
Investigating multisemiotic persuasive practices by integrating computational methods and complementary theoretical frameworks. A Data-driven Approach to Digital Tourism Discourse Based on Systemic Functional Linguistics and Empirical Multimodality
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Data managers:
Hosting institution:
- 1. University of Graz
- 2. Belgrade Center for Digital Humanities
- 3. Le Mans Université
- 4. Digital Humanities im deutschsprachigen Raum
Description
This paper offers an understanding of the multilayered methodological framework developed and implemented to carry out a Digital Humanities project. The latter classified systematically visuo-linguistic features in contemporary tourism narratives by means of data-driven tagging models, annotations and statistical measurement of the frequency and variance of strategies across digital channels.
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Additional details
Related works
- Is part of
- Book: 10.5281/zenodo.7961822 (DOI)