Peer review report for: Going viral on advertising YouTube video: Detecting the influences
Creators
- 1. Insper, Brazil
- 2. Universidade de São Paulo, FEA, Brazil
- 3. Universidade de São Paulo, EACH, Brazil
- 4. Universidade Federal de Juiz de Fora, Brazil
- 5. Pontifícia Universidade Católica de Minas Gerais, Brazil
Description
PEER REVIEW REPORT FOR:
Isabella, G., Melo, A. F., & Gonzalez, M. C. (2023). Going viral on advertising YouTube video: Detecting the influences. Revista de Administração Contemporânea, 27(4), e220300. https://doi.org/10.1590/1982-7849rac2023220300.en
HOW TO CITE THIS PEER REVIEW REPORT:
Rossi, G., Sampaio, D. O., Leite, R., Isabella, G., Melo, A. F., & Gonzalez, M. C.(2023). Peer review report for: Going viral on advertising YouTube video: Detecting the influences. RAC. Revista de Administração Contemporânea. Zenodo.
https://doi.org/10.5281/zenodo.8209726
REVIEWERS:
George Rossi (Universidade de São Paulo, EACH, Brazil)
Danilo de Oliveira Sampaio (Universidade Federal de Juiz de Fora, Brazil)
Ramon Leite (Pontifícia Universidade Católica de Minas Gerais, Brazil)
Files
Open Report_RAC-2022-0300.pdf
Files
(202.0 kB)
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Additional details
Related works
- Is supplement to
- Journal article: 10.1590/1982-7849rac2023220300.en (DOI)