I'm not a doctor, but I know the basics: Share information, not medication. (Mimi sio daktari, lakini nafahamu mambo ya msingi. Sambaza taarifa, sio dawa.).
- 1. University of St Andrews
- 2. Catholic University of Health and Allied Sciences
- 3. Makerere University
Description
Video in Swahili with English subtitles, containing an example of friends discussing recent experiences of illness and giving advice/information on Antimicrobial Resistance (AMR).
Video produced as part of a Participatory Action Research Workshop with young professionals in Mwanza, Tanzania to create public health messages on Antimicrobial Resistance in a post-COVID East Africa in June 2022. This builds off of the data gathered in two international, interdisciplinary research projects (HATUA - Holistic Approaches to Understanding Antimicrobial Resistance in East Africa and CARE - COVID-19 and Antimicrobial Resistance in East Africa – Impact and Response), seeking to understand the wider medical and societal drivers of AMR in East Africa and identify possible interventions to curb the spread of AMR. The workshop ran for 9 days over a 3 week period and consisted of focus group style discussions with participants to explore issues surrounding AMR, antibiotic use, and public health messaging awareness in local communities (Days 1-2),participant-led design of poster, radio, and video messages with feedback from the research team and introduction to filming/recording equipment (days 3-4), filming, shooting and recording materials within local settings in Mwanza with participants serving as actors, directors, and crew with guidance from research team (days 4-8) and a final in-person review and hands-on feedback of preliminary mock-ups of posters and videos (day 9). Participants have continued to collaborate via email and WhatsApp as materials were finalised.
Reflexive self-critique: Video and sound quality are a reflection of the participatory approach to producing materials. We are also acknowledge that there are issues which could have been highlighted in greater detail, particularly considering the post-COVID context e.g., using hand sanitiser and social distancing, for example. Character also emphasises having knowledge despite not being a doctor, which could undermine the importance of other healthcare professionals in spreading critical and reliable public health information.
Correspondence: kjf4@st-andrews.ac.uk; mgk@st-andrews.ac.uk
Notes
Files
Fredricks Kesby 2023 CARE Friends PAR video.mp4
Files
(168.8 MB)
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Additional details
Funding
- CARE: COVID-19 and Antimicrobial Resistance in East Africa - impact and response MR/V036157/1
- UK Research and Innovation