Published December 5, 2021 | Version 7
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A Linguistic Landscape Study Of Shop Signs In The Northern Part Of Jordan

Description

This study aims to explore the use of languages on the commercial shop signs in Irbid city and to find out the word formation processes in written texts used in shop signs. The sample of this study included commercial shop signs in one center called Irbid City Center which is located in the northern part of Jordan in Irbid City.The researchers used English word formation procesees in English morphology to examine the data they discovered. The researchers came to the following conclusions after investigating the extent to which languages are used in shop signs and examining the word development processes in these signs. This research highlighted particular word formation processes such as borrowing, compounding, acronyms, eponyms, derivation, clipping, and backformation, all of which represent the value of the utilized languages as well as the contribution of foreign languages to the commercial field's aims.More research of shop signs at malls in various geographic regions, both locally and regionally, is needed. Because this research focuses on a specific set of word formation processes, there is a need to investigate additional processes in various Jordanian malls.

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