Locating a National Collection Our Place audience survey results

Results of an audience survey conducted by Locating a National Collection and funded by the AHRC.

The research has been led by the National Trust in collaboration with the British Library and Research Bods, a market research company who have delivered results using the NT’s ‘Our Place’ online audience research platform.

The survey consisted of a series of questions to be completed over the web by 992 members of the public in around 15 minutes. The survey aimed to investigate attitudes and behaviours in two areas: cultural heritage and digital technologies, with a clear focus on location in each.