Who does science communication not reach?
From 2017 to 2020, the Karlsruhe Institute of Technology, Department of Science Communication, together with Wissenschaft im Dialog and funded by the Robert Bosch Stiftung, implemented the project "Science for All" to systematically investigate which population groups have so far not or hardly been reached by science communication, why they are not reached and how this can be changed.
The heterogeneity confirmed in a literature review and the diversity of groups not reached to date make it difficult to define them clearly. In most cases, an interplay of various exclusion factors (intersectionality) or, causally, their lack of or insufficient consideration by science communication leads to exclusion. Therefore, in order to systematize the research results in the present typology, the focus was placed on these factors rather than on social groups. The assignment of the factors to three levels is intended to provide a systematized overview, but should by no means be seen as an attribution of a deficit or a debt. In all cases, the responsibility for designing inclusive services lies with the scientific organizations.
This hidden object graphic is aimed at stakeholders in science and science communication and is intended to stimulate understanding and reflection on all 31 exclusion factors identified in the project (factors marked with an * are overarching concepts of several other factors). The factors are assigned to the three categories formulated in the typology, but are freely distributed in the diagram. The visualizations show exemplary experiences of discrimination, diversity deficits and symbolic representations of structural problems. The image is supplemented by infographic elements that reflect selected statistical information.