Promotion of Health-Care Tourism with Local Wisdom of Nakhon Pathom Province
- 1. Faculty of Business Administration Bangkok Thonburi University
Description
“Promotion of Health-care Tourism with Local Wisdom of Nakhon Pathom Province” has the objectives: 1. To study tourist attractions in communities of Nakhon Pathom Province. 2. To analyze health care with local wisdom of Nakhon Pathom Province. This was qualitative research by studying data from documents, books, journals, and related research. The study of field data by interviewing informants consists of (1) Key Informants by collecting data from in-depth interviews with 3 groups of related persons: 1) Community leaders, 2) Community enterprise leaders, 3) Government agencies. The researcher used purposive sampling as followed: 1. Government officials, 2. Community leaders, 3. Community enterprise leaders, and 4. Villagers (2) Focus Group Discussion by selecting Specifically from stakeholders in local wisdom health tourism in Nakhon Pathom Province, namely 1. Government officials 2. Community leaders 3. Community enterprise presidents and 4. Villagers. Summary of research results Promotion of Health-care Tourism with Local Wisdom of Nakhon Pathom Province. - Interesting aspects of tourist attractions in the community were: It has a quiet atmosphere, was close to nature, has fresh air, has a place to learn about self-sufficient agriculture. It was an agricultural tourism attraction that connects the way of life, culture, and wisdom of the community. There were agricultural activities for tourists to try as Unseen Thailand for tourists to experience the life of an organic farm. They could see farming in cooperation between houses, temples, and schools. - In terms of interesting and educational tourist attractions, there were rice fields that were suitable for opening up new experiences. There were places to practice learning about self-sufficient agriculture. There were agricultural activities for people to experience the way of life of the people surrounded by nature. There were tours along the organic farming. They could see farming in cooperation between houses, temples, and schools. - As regards using local wisdom in maintaining community health by using Thai plants or herbs to make health-promoting drinks, Thai massage, which was the inheritance of medical equipment or tools from the knowledge and wisdom that has been passed down and passed down. - in relation to methods of maintaining health by using local wisdom of the community by using massage, which has a positive effect on health, transforming herbal raw materials into products, and applying natural resources in the community to treat health together with wisdom passed down from ancestors to treat health and prevent disease.
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