Science in the Attention Economy

About 25 years ago, it was predicted that attention would come to dominate the marketplace. The prediction was correct. Science is not immune to the "attention economy." In fact, it plays an active role in it. However, the things that are seen as being of value to individual scientists or institutions, like media attention, are undermining public trust and devaluing science as a collective resource. (An editted version of this paper appeared on Big Think)