DESCRIPTION OF MODERN METHODS OF MARKETING RESEARCH

This article examines manufacturers depending on the market situation, the nature of the goals and objectives and the established strategy, what marketing research and how to carry it out, what human and financial resources to use, what to do independently, what research to order from abroad needs to be decided what it's good to do it. To save human and financial resources and achieve high results in marketing research, it is necessary to conceptually see how this problem will look in the future.