THE INFLUENCE OF SOCIAL MEDIA ON CONTEMPORARY GLOBAL POLITICS

In recent years, social media has emerged as a powerful force in contemporary global politics, transforming the way people engage with political actors and consume information about political events. While the potential benefits of social media are many, including increased citizen empowerment and democratic participation, its drawbacks cannot be ignored. The spread of misinformation, the erosion of trust in political institutions, and the manipulation of public opinion are among the challenges posed by social media. This article delves into the complex and multi-dimensional impacts of social media on global politics, emphasizing the need for critical examination and the development of policies that promote democratic values and civic participation. It highlights the significance of understanding how social media is used in both democratic and authoritarian societies. Authoritarian regimes exploit social media to control information, suppress dissent, and propagate their agendas. The article provides valuable insights into the opportunities and challenges of social media for democracy, human rights, and global security. Policymakers, academics, and citizens alike must engage in ongoing research to fully understand the implications of social media on contemporary global politics.