Published May 5, 2023 | Version v1
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EKOLOGIK TURIZM AMALIYOTINI RIVOJLANTIRISHDA YASHIL MARKETING SAMARADORLIGI

  • 1. BuxDU Iqtisodiyot va turizm fakulteti II bosqich magistranti

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Ekologik turizmda yashil marketing deganda sayyohlarga tabiat bilan bog‘lanish imkonini beruvchi haqiqiy tajribalarni taqdim etish bilan birga atrof-muhitga minimal ta’sir ko‘rsatadigan barqaror turizm amaliyotini targ‘ib qilish tushuniladi.Ushbu maqolada ekologik turizm amaliyotini rivojlantirishda yashil marketing samaradorligining nazariy asoslari tahlil qilinadi.

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Journal article: 10.5281/zenodo.7902223 (DOI)