Quantitative and qualitative aspects of the formation of traditional applied art of Mstera in the epoch of mass digitalization

With the advent of the 20th century and the arrival of new diverse artistic forms and trends, digital, network, and interactive art became an integral part of modern society. Digital art should be understood as an activity in the field of creativity based on the use of modern information technologies, where the product of activity is the latest types of copyrighted or modified works of art presented in a network environment using computer technologies. This article is devoted to modern trends and forms of perception of traditional applied art, in particular, the art of Mstera, which are associated with the general cultural and technical changes of modern times. The author analyzes the relevance of the concept of digitalization on the example of Mstera’s lacquer miniature painting. The author concludes that the use of digital technologies in traditional ancient art is possible but only with a competent selection of methods to build work on the art work, where the applied will prevail over the “virtual”.