iPRODUCE H2020 project

Part of EU Open Research Repository
Published March 30, 2020 | Version v1
Project deliverable Open

Content Marketing and Growth Hacking Playbook

Authors/Creators

  • 1. F6S
  • 2. European Dynamics
  • 3. ZENIT
  • 4. AIDIMME
  • 5. Information Catalyst

Description

The iPRODUCE Content Marketing and Growth Hacking Playbook is a living document that details the strategy for generation of awareness and outreach through communication and marketing of project content, growth of the project and its target groups through development and absorption of knowledge, and the dissemination of results. The deliverable describes the iPRODUCE main target groups; channels, tools and activities for implementing the strategy; role of partners; timeline; and how the consortium will monitor and assess the impact of its efforts. This deliverable will be updated continuously.

Files

D10.1 Content Marketing and Growth Hacking Playbook.pdf

Files (3.2 MB)

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Additional details

Funding

European Commission
iPRODUCE - A Social Manufacturing Framework for Streamlined Multi-stakeholder Open Innovation Missions in Consumer Goods Sectors 870037