FACTORS AFFECTING FINANCIAL MANAGEMENT PARSIAN BANK LIQUIDITY ABSORPTION TECHNIQUES USING AHP

Today, how to manage liquidity and financial management review and assess the factors affecting
the absorption of liquidity issues in large companies is crucial. In this study examines the liquidity
management and internal and external factors affecting the management of liquidity and the literature
was conducted. Finally, AHP technique to examine the hypotheses examined. Then identify and
prioritize the most important sub was declared effective liquidity management in PARSIAN bank. The
main indicators of the financial management of liquidity absorption include the appropriate structure,
resources management, management information systems, training partners, funding instruments,
imposing the policies of central banks, money market securities, debt capital markets, credit facilities,
capital investment and partnerships, loans and credit, unexpected withdrawal of capital stockholders,
current deposits, savings deposits and investment deposits. According to TOPSIS technique concluded
the best option absorb liquidity, diversification fund. Net increase of bank accounts is the second priority.
Increasing current account with the Central Bank of the third way is working properly absorb liquidity.
Finally, deposits have the lowest priority.