D6.2 Second version of the Communication, Dissemination and Exploitation Plan (CDEP)

Due to the need of communicating and disseminating to different types of target groups, a structured Communication, Dissemination and Exploitation Plan (CDEP) has been designed in order to ensure a wider communication of the TIME4CS mission, and disseminate its results and activities among the beneficiaries as well as among the target audiences of the project activities.
This document is an update of the first version of the CDEP, submitted in June 2021 (M6). Building on the previous one and integrating it with updated plans, revised strategies and an overview of the activities performed during the first year and a half of the project, this fine-tuned CDEP represents both a report of what has been done so far and the guiding strategy of what will come in the remaining 18 months, towards a continuous improvement of the project’s communication, dissemination and exploitation quality and efficacy.
Dissemination is linked only to the results of the project which are often disseminated within the action’s own community (e.g. presentation at scientific conferences, a peer reviewed publication). Promoting the action and its results on the other hand goes beyond that, as it means taking strategic and targeted measures for communicating about (i) the action and (ii) its results to a multitude of audiences, including the media and the public, and possibly engaging in a two-way exchange.
The updated plan has a quadruple function:
• the section dedicated to communication defines the communication goals, target audiences, main messages to be conveyed and the strategy to be adopted to overcome the barriers that could negatively affect the communication of TIME4CS and improve the engagement of the primary and the secondary target audiences about the activities of the project.
• the dissemination section optimises the visibility of the project’s results: a spectrum of proper dissemination channels will be used and adapted to the targeted groups
• the exploitation section shows the instruments and strategy adopted in order to favorite the exploitation of project results.
• the monitoring section provides indications about the current status of the reaching of KPIs.
Both channels and groups are listed in this Communication, Dissemination and Exploitation Plan (CDEP).