The Influence of National, Cultural and Religious Traditions on the Formation of Wellness Tourism

The purpose of the work is an analysis of the influence of national, cultural and religious traditions on the formation of wellness tourism. The methodological basis of the study is a critical analysis of the basic definitions of cultural, tourism and religious sources to study the impact of national cultural and religious traditions, socio-historical analysis and interdisciplinary synthesis of basic principles of wellness tourism, methods of induction and deduction, and content analysis. New forms and subtypes of wellness tourism have been identified, which can be formed on the basis of translation of national, cultural and religious traditions, in particular, creative-developing and spiritual-esoteric tourism. The concepts of “spiritual and esoteric tourism” and “creative and developing tourism” are substantiated. The most famous cultural, subcultural and religious traditions that significantly influence the formation of wellness tourism are analyzed. The priority traditions that create the basis for the formation of innovative subspecies of wellness tourism have been identified. The expediency of using the experience of studying different national, cultural and religious traditions in the search for innovative forms of tourist travel, in particular wellness-tourism, focused on the comprehensive self-development of the individual has been justified.