Improved methods for stakeholder analysis to unveil vital roles and responsibilities in the future flexibility markets

This paper presents a novel stakeholder analysis method based upon mapping. The method is applied within an ongoing research and innovation project under the umbrella of the H2020 program. Using the maps relevant stakeholders are evaluated to determine opportunities and barriers in the energy market that can accelerate or stall business initiatives with the aim to capitalize on end user flexibility. The results show that mapping is an effective tool in revealing attitude of different stakeholders towards flexibility markets and platformbased business. The analysis is further used to shape exploitation activities of the project.