Journal article Open Access

Enhancing e-commerce to sustain economy in Malaysia: Short Review

Mohamad Rafaai, Zubaidi Faiesal Bin; Bin Abdul Rasib, Amir Hamzah; Muhamad Zuki, Mohd Shafinaz Bin

In the past few years, the landscape of Malaysian economy has shifted towards e-commerce in the perspective of production, planning and control. This short review focus on the enhancement of e-commerce to sustain the economy. Among the things that are discussed are the government initiatives on developing e-commerce, how e-commerce is being adapted in Malaysia, and obstacles of setting up businesses online. Apart from that, this paper also reviews the potential of e-commerce, building trust, and ways to improve security and enhance customers’ satisfaction. Lastly, matters that are being reviewed in this paper are the challenges and advantages of Malaysia’s e-commerce. Through this review, it was found out that there is plenty of room for the e-commerce to be improved in the market at Malaysia. It is a high opportunity to all Malaysian to involve in this particular business since it gave lots of benefits as well boost up the business performance.

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