The Paradoxes of the Information Culture

Based on the meaning of information as a subjective concept, "information culture" defines the degree of individual perfection in the work with the information one needs - finding it, decoding it, saving it, processing it, systematizing it, the creation of new knowledge, communicating it in the form of information and its practical use. The elitist information culture includes also bibliographic, or informationsearch, culture, which forms the style of the "one who knows where knowledge is hidden" who experiments with methodological knowledge about the path to the needed information. In general, "information culture" overlaps with the concept "digital culture". With the present development of the two contradictory trends – information overload and information blackout – which lead to the paradox "increasing ignorance in the conditions of information overflow", we need to remember Plato's intellectualism in order to take today's user out of the lethargy of the controlled, unlimited and uncritical consuming of information and direct him towards an ecological communicative behavior.

Keywords: information society, society of knowledge, information overload, information overflow, information blackout, information hygiene, ecological communicative behavior