THE FORMATION OF PROFESSIONAL COMMUNICATIVE COMPETENCE OF FUTURE JOURNALISTS

The article studies the terms of linguistic and communicative
personality, communicative awareness in the context of formation
of professional communicative competence of future journalists; the
main aspects of their professional skill development are outlined,
in particular the development of their own style, improvement of the
speech activity, text creating and processing. It also defines the main
components of communicative competence and skills, the formation
of which should be considered during the organization of
educational activity of students. The need of known methodologies
improvement and innovative approaches creation about the
assistance of professional skills development, connected with the
speech activity, is actualized.