ТЕОРЕТИЧНІ ЗАСАДИ ДОСЛІДЖЕННЯ КОНЦЕПТУ ПЕРЕТВОРЕННЯ В УКРАЇНСЬКІЙ МОВІ

Taking into consideration the leading role of the concepts in the
process of human’s cognitive activity, the investigation of structure, semantics, features, functions,
ways of representation of the concept remains relevant. It allows us to expand our apprehention of
the essence of language and to disclose the concept as a knowledge, perception, associations which
are reflected into language map of the world. The aim of the article is to expose the peculiarity of
the concepts as a basic notion of cognitive linguistics; to describe different interpretations of the
notion ‘concept’ and to expose the approaches to its understanding. The tasks of the article are
as follows: to clarify theoretical basis of the investigation of the concept TRANSFORMATION in
the Ukrainian language for clarifying its structural and semantic peculiarities; to define the role
of this concept in modeling of conceptual and language map of the world. Results and conclusions.
In the article the integrative approach to analysis of the concept of TRANSFORMATION was
substantiated; understanding of the main notions of our investigation (‘concept’, ‘conceptual
map of the world’, ‘language map of the world’) was clarified. Relevant features of this concept
(universality, constancy, dynamism, etc.) are transpired through objectification its structural and
semantic peculiarities.