THE STUDY OF OCCASIONALISMS IN MODERN RUSSIAN. TYPES OF OCCASIONALISMS.

This article is devoted to the study of occasional words, which constitute a special group of linguistic units and are a popular arsenal of journalistic speech of our time. Vivid examples of author's formations are given. Occasional words selected by us for analysis from the language of the media, advertising and social networks, are characterized from different aspects: part-of-speech, derivational features and semantics.