Strategy Formulation Influences Performance of the County Government of TransNzoia

Abstract: The purpose of the study was to examine the influence of strategy formulation on performance of the County government of TransNzoia. The study adopted institutional theory.  The study used a descriptive research design with a target population of 30 senior managers in the county government of TransNzoia. Since the target population was small then the study worked with entire population which is census   Data collection instrument was structured questionnaire. Both primary and secondary data was collected. The researcher self-dropped and pick the duly filled questionnaires. Piloting was done to test the validity and reliability of data collection instrument. Data was organised, coded, edited to bring a meaning. Both descriptive and inferential statistics was done.  Multiple regression was done to test the significant levels of one variable over the other.  Analysis of variance was done.   The finding revealed that strategy formulation had a significant effect on performance of the county government of TransNzoia. In conclusion basing on the findings, strategy formulation (β = 0.715) was found to be positively related performance of the County government of TransNzoia. From t-test analysis, the t -value was found to be 4.241 and the ρ -value 0.000. Statistically, this null hypothesis was rejected because ρ<0.05. Thus, the study accepted the alternative hypothesis and it concluded that strategy formulation affects performance of the County government of TransNzoia. The study recommends that the county government should offers proper direction to a firm for it seeks to set the long-term goals that help a firm exploit its strengths fully and grabs the opportunities that are present in the environment. The county government should exploit opportunities for a long-term plan so as to concentrate resources of corporate mission, specifying achievable objectives, developing strategies and setting policy guidelines which is achieved by reviewing key objectives and strategies of the organization, identifying available alternatives, evaluating the alternatives and deciding on the most appropriate alternative. Make use of regular audit to pinpoint the problems areas and highlights organizational strengths and weaknesses for corporate planning with the main objective of strategic audit being to develop benchmarks. The senior managers should be actively involved in the determination of the strategic activities pursued by the component parts of an organisation. The study is of significant to the researchers, academicians, stakeholders and to the entire economy as a whole.

Keywords: Strategy Formulation, Strategic Management Practices, Performance.

Title: Strategy Formulation Influences Performance of the County Government of TransNzoia

Author: Levi Francis Mukoya, Dr.  Elizabeth Nambuswa Makokha

International Journal of Recent Research in Social Sciences and Humanities (IJRRSSH)

ISSN 2349-7831

Vol. 10, Issue 3, July 2023 - September 2023

Page No: 99-111

Paper Publications

Website: www.paperpublications.org

Published Date: 27-July-2023

DOI: https://doi.org/10.5281/zenodo.8188915

Paper Download Link (Source)

https://www.paperpublications.org/upload/book/Strategy%20Formulation%20Influences-27072023-1.pdf