E BANKING

Today, banks are focusing more on customers and their satisfaction. Banks are required to give top priority in providing satisfactory and efficient service to their customers. The main objective of this study is to analyze the satisfaction level of customers towards E–banking services in Dakshina kannada region. Primary Data collected were analyzed by using frequencies and Chi Square test test. The data were gathered and from the field through the questionnaires administered to make analysis. A survey was undertaken where respondents completed a questionnaire about their perceptions of the three e-banking services i.e. ATM, Mobile Banking and Internet Banking. Nowadays Information Technology modernized our life almost in every field. One of amongst some blessing of information technology is Internet Banking that brings comfort and ease for banking activities. During few years Internet Banking has developed as cost-reducing, time saving, self-serviced technology and convenient channel that is accessible 24x7 across the geographies. Users of Internet Banking are increasing day by day all over the world. In today's hyper competitive environment Internet Banking acts as a competitive differentiator among banks and has become a significant revenue builder.