A hybrid intervention for challenging the stigma of mental illness

The stigma of mental illness has significant negative impact on people experiencing it, to an extent that it may lead to the avoidance of
mental health services. Various strategies have been developed to change people’s negative and ill-founded attitudes towards the mental illness. This paper presents a novel strategy which builds innovatively on a robust model of attitude, while supporting both educational aims and access to the emotional world of people experiencing mental illness.