Published October 30, 2017
| Version v1
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How should Aldi strengthen their position in the U.S. market?
Authors/Creators
- 1. ETH Zürich, Switzerland
Description
Questions to be addressed in the case study:
[1] Which segment of the retailer industry should Aldi focus on for their expansion?
[2] How should Aldi compete in the U.S. market?
Notes
Aldi case study at Strategic Management Course, ETH Zürich. 2017.
Files
Aldi_Case_Study.pdf
Files
(1.9 MB)
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