DIGITALIZATION AND FUSION OF INDIAN FOLK ARTS KALAMKARI AND BIDRIWARE AND THEIR ADAPTATION ON HOME TEXTILES

India is a country which is rich is traditions, culture and conventional arts and crafts. Every region in India has its own style of art and craft pattern which is generally known as folk art. The folk art is very ethnic and simple yet vibrant and colourful which speaks volumes about its richness. Witnessing the temple paintings of Srikalahasti which is popularly known as Kalamkari and a creative metal inlay from Nampallyknown as Bidriware.Traditional designs needs to be contemporized to encourage the traditional crafts and modernizing them will help the artisans to encourage their craft and livelihood.The present study is an attempt to develop fusion designs using Kalamkari and Bidriware crafts.Traditionally these paintings and handicrafts were done with the help of hand and other technical things available in the surrounding areas. But due to advancement in technology the designs can be created with the help of various designing softwares like coral draw suit, adobe illustrator and photoshop etc. It is possible through CAD to go straight to the color combination and fabric styles and can modify designs flexibly within short period of time with high accuracy and flexibility. The present study is an attempt to contemporise the traditional folk arts Kalamkari and Bidriware to new avenue of textiles as an experimentation through CAD. Designs were collected from both primary and secondary sources and screened for their creative latency. Thirty designs from both Kalamkari and Bidriware are collected and fused to develop fusion motifs. Developed fusion motifs were given to a panel of experts for evaluation. Results showed that 72 percent of the developed fusion motifs were highly accepted by the respondents.