State of the Web: Verona (VR), Italy, October 2026: websites of 9,877 businesses, their speed, AI readability and structured data

Aggregate results of the State of the Web scan of Verona (VR), Italy, October 2026, by NFW Web Studio: how the websites of the local businesses perform, how readable they are to AI assistants, and how much structured data they publish. The files contain counts and percentiles only: no individual business, website, phone number or email is included. Verona (VR), Italy is in the large size class (over 100,000 inhabitants).

Method

The businesses come from the Overture Maps Foundation places data (the places inside the division's boundary). For each business that lists a website we crawl its homepage, detect its technologies and structured data, and run a Lighthouse audit on the main page (lab measurements, not field data). Results are aggregated per division. Method: https://www.nfw.run/state-of-the-web/method.

Headline figures

• 9,877 businesses in the Overture Maps places data for Verona (VR), Italy
• 7,377 of them list a website
• 5,075 have a website that answered our crawl
• Median mobile Largest Contentful Paint (lab): 7.5 s
• Sites whose mobile LCP is within Google's 2.5 s "good" threshold: 7%
• Sites good on all three Core Web Vitals in the lab (LCP, CLS, and Total Blocking Time in place of INP): 4.9%
• Lighthouse performance score: mean 65.1, median 66 (0-100)
• AI readability score: mean 68.9, median 74.6 (0-100). This is our own measure (NFW AI Crawlability Score, rules 2.0.0), not an industry standard
• Businesses whose site publishes complete name, address, phone, URL and opening hours as structured data (JSON-LD LocalBusiness): 6.4%
• Most detected technologies: jQuery (3032 sites), Open Graph (2691 sites), Google Font API (2179 sites), PHP (2137 sites), Google Tag Manager (1983 sites)

Comparison with the national average

The national average is the same report over the latest finished scan of each division of the country (182 scans up to October 2026), see national-average.json.

• Median mobile LCP: 7.3 s nationally vs 7.5 s in Verona (VR), Italy
• Sites with a good mobile LCP: 6.6% nationally vs 7%
• Mean Lighthouse performance: 65 nationally vs 65.1
• Mean AI readability score: 69.5 nationally vs 68.9

Limitations

• Only the homepage and the pages reachable from it are analyzed; the rest of each site is not.
• Performance figures are lab measurements (Lighthouse, mobile profile) and differ from what real visitors experience.
• Website links in Overture Maps can be out of date, so the share of businesses without a working website is partly an artefact of stale links and should not be read as a count of poor sites.
• The AI readability score is our own measure, defined by the published rules, not an industry standard.
• Businesses absent from Overture Maps are not covered.

Files

README.md (file dictionary and method), report.json, national-average.json, breakdowns.json, sectors.csv, technologies.csv, metrics.csv, contacts.csv, media.csv, blacklists.csv, ai_checks.csv, schema_types.csv, cdn.csv, issues.csv.

How to cite

NFW Web Studio (2026). State of the Web: Verona (VR), Italy, October 2026 [dataset]. Zenodo. Use this record's DOI and link the report: https://www.nfw.run/state-of-the-web/verona-city-october-2026-v1-2-0.