SEMIOTIC APPROACH IN TEACHING CHINESE READING TECHNIQUE

The relevance of the topic of this article is due to the need to develop effective methods of teaching reading technique in Chinese, which is associated with the uniqueness of the hieroglyphic system of the language under study. The article discusses the application of semiotic approach in teaching reading technique, which helps to optimise the process of perception and interpretation of characters. In the framework of the present study: psycholinguistic and linguistic aspects of Chinese character perception and their significance in the context of reading technique are analysed; the key principles of the semiotic approach in Chinese language teaching are reviewed, as well as the importance of analysing signs and their components; practical recommendations for integrating semiotic methods into the teaching process are presented. The conclusion emphasises that the results of the study open prospects for further development of digital educational technologies and the creation of interactive platforms for Chinese language teaching using semiotic methods.