ValuQ: An Anonymous, Competitive Property Valuation Marketplace for the United Kingdom

ValuQ is a UK property technology platform that gives homeowners free, side-by-side property valuations from competing local estate agents, without the homeowner handing over their personal details until they choose to. Every other route to a valuation in the UK shares the seller's contact details with agents at the point of enquiry, so the agent who calls first tends to win. ValuQ inverts that model: the seller stays anonymous, multiple local agents compete on the quality of their valuation within a 48 hour deadline, and the seller compares every response on one screen before deciding who, if anyone, to speak to. Identity is revealed only when the seller chooses to connect.

This whitepaper sets out the problem, the solution and its principles, the end to end system, the Agent XChange referral layer, the technology and architecture, the full feature set, and the platform's privacy, security and compliance model. Official website: https://valuq.co.uk