THE THEORETICAL ISSUES OF HEADLINE FORMATION IN NEWSPAPER MATERIALS (BASED ON THE EXAMPLES OF ENGLISH AND KARAKALPAK LANGUAGES)

This article examines the theoretical issues of headline formation in newspaper materials based on the examples of English and Karakalpak languages. The study analyzes the linguistic, stylistic, communicative, and pragmatic characteristics of newspaper headlines and their role in attracting readers’ attention and conveying information effectively. The research also highlights the importance of headlines as powerful communicative tools that influence readers’ perceptions and shape public opinion. The findings demonstrate that newspaper headlines represent multifunctional linguistic units closely connected with the semantic and pragmatic organization of media texts.