RECENT ADVANCEMENT IN PREVENTIVE AND SOCIAL MEDICINES WITH RESPECTIVE TO MODERN AND AYURVEDIC SCIENCE

In order to address the biological, environmental and behavioral determinants of health, Preventive and Social Medicine is changing from a disease-centric approach to a systems oriented field. Ayurveda provides a complementary paradigm that emphasizes harmony between humans and their environment. In order to reconcile contemporary public health approaches with Ayurvedic concepts like Loka–Purusha Samya, Agni and Ojas this article suggests revolutionary integrative paradigm. It emphasizes multidisciplinary methods such as behavioral modification, resilience development, ecological prevention, and individualized health promotion for sustaining health of individual as well as society.