The Current Status and Future of Practicing Blitz Projects within Business and Industry: A Qualitative Study
Authors/Creators
- 1. Alma mater Europea University, Slovenska ulica 17, 2000 Maribor, Slovenia, EU
Description
Organizations increasingly operate in environments characterized by rapid change, uncertainty, and strong
pressure for faster delivery. In such settings, conventional project management approaches may be insufficient when
immediate action, rapid coordination, and extreme schedule compression are required. This study examines the current
status and future of blitz projects within business and industry. Blitz projects are the most urgent type of project and are
typically associated with crises, emergencies, and other situations in which delay is unacceptable. Although previous
research has discussed blitz projects mainly in disaster response, pandemic management, and military contexts, their
relevance for business and industry remains underexplored. The study uses a qualitative design based on a literature
review and a focus group interview with experienced project managers from different industries. The literature review
synthesizes research on and around blitz project topics. The focus group provides practical insight into the feasibility,
value, and challenges of blitz project implementation. The findings indicate that blitz projects are still primarily associated
with crisis situations, but their logic may become increasingly relevant in industries exposed to innovation pressure and
urgent market demands. The study concludes that blitz projects are not yet in standard practice within business and
industries, but their future role may expand in selected business contexts as a strategic necessity
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Additional details
References
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