A STUDY ON USAGE OF ONLINE BANKING AMONG THE CITIZENS OF PALGHAR CITY

One of the main features of modern banking is online banking. Online banking helps people to carry out transactions such as paying bills, checking their account balance, and transferring money online. The aim of the study was to find out more about the usage of online banking by the people in Palghar city.

The research was conducted using primary data collected from 121 respondents using a structured questionnaire. The main aim of the study was to assess the level of awareness and usage, satisfaction levels, and challenges associated with the usage of online banking services. From the study, it was evident that most people using the questionnaire were aware of online banking and used the service frequently because it was easy to use and gave them access to the service. However, the service was also associated with some challenges such as insecurity, poor internet connection, and a lack of knowledge about technology.

The research indicated that a large number of people in Palghar city used online banking. Establishing trust and promoting the safe and effective usage of online banking services would be achieved by enhancing the security features, providing training, and creating awareness.