Published April 2, 2026 | Version v1
Conference paper Open

Democratizing Generative AI for Sustainable Competitive Advantage

Authors/Creators

  • 1. ISEG – Lisbon School of Economics and Management, Universidade de Lisboa, Lisboa, Portugal
  • 2. ISEG-Research, Lisboa, Portugal
  • 3. INESC - ID and Instituto Superior Técnico, Universidade de Lisboa, Lisboa, Portugal
  • 4. NOVA Information Management School (NOVA IMS), Universidade NOVA de Lisboa, Lisboa, Portugal

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