A STUDY ON THE IMPACT OF ENTREPRENEURIAL EDUCATION ON STUDENT PERCEPTION TOWARDS STARTUPS

Entrepreneurial education has become an essential tool for encouraging innovation, creativity, and self-employment among students. This study looks at how entrepreneurial education affects students’ views on startups. It focuses on how structured learning influences their attitudes, awareness, and intentions toward starting a business. The study investigates whether participating in courses, workshops, and hands-on activities improves their understanding of startup culture, willingness to take risks, and career choices.

The research uses a descriptive design and relies on primary data collected through a structured questionnaire given to undergraduate and postgraduate students from various fields. It is also supported by secondary data from journals, reports, and academic articles. The researchers use statistical methods, including percentage analysis and mean score ranking, to interpret the data.

The findings reveal that entrepreneurial education positively influences perceptions by building confidence, improving problem-solving skills, and raising awareness of business opportunities. As a result, students who experience this education are more likely to consider startups a viable career path. This emphasises the importance of including entrepreneurship in academic programs to develop an entrepreneurial mindset and support startup culture.