PACESETTERS: zielona transformacja w rytm kultury

Chapter describes the concept of PACESETTERS project with special focus on real world labs framing- introduced in WP2. 

In the face of urgent climate challenges, it is necessary to develop innovative strategies that reduce negative environmental impacts and redefine the interaction between society and the cultural and creative industries (CCSI). The PACESETTERS project aims to understand how CCSIs can support climate transformation. Despite the recognition of their potential, these sectors face challenges such as fragmentation, the need for innovation in greening, and the consideration of climate impacts on economic activities. Interdisciplinary research takes a systems approach and a "co-research" methodology, identifying trends and opportunities for the intervention. Abductive reasoning is used to generate hypothetical solutions. The project involves the establishment of three "living laboratories" in different social contexts: rural depopulation (Genalguacil, Spain), cultural identity (Galway, Ireland) and the refugee crisis (Krakow-Nowa Huta, Poland). Researching and testing of prototypes in these contexts will help identify solutions for different CCSIs.