APPROACHES TO ENSURING THE FINANCIAL SECURITY OF TBC BANK AND THE ROLE OF INNOVATIVE TECHNOLOGIES IN THIS PROCESS

This article provides a comprehensive analysis of the modern principles of ensuring the financial security of
TBC Bank and examines the role of innovative approaches in their practical implementation. The study scientifically
explores the key factors shaping banking system stability, the effectiveness of risk management mechanisms, as well
as the application of digital technologies, automated control systems, cybersecurity solutions, and innovative financial
instruments aimed at strengthening financial security. Furthermore, using an analytical approach, the paper evaluates
the impact of innovative initiatives implemented by TBC Bank on the bank’s strategic stability, customer trust, operational
security, and competitiveness. Based on the findings, proposals and recommendations are developed to further enhance
financial security, and their contribution to the bank’s long-term development strategy is substantiated