Published July 10, 2025 | Version v1

Informacione tehnologije kao pokretači promjena u javnoj upravi

  • 1. University of East Sarajevo, Faculty of Economics Brčko, Bosnia and Herzegovina

Description

Apstrakt

U eri u kojoj informacione tehnologije prožimaju svaki aspekt našeg života, njihov potencijal da djeluju kao katalizatori organizacijskih promjena moćniji je nego ikad prije. Spoj inovacija s tradicionalnim poslovnim procesima otvorio je put za intenzivnu transformaciju načina na koji organizacije posluju, komuniciraju i isporučuju vrijednost. Predmet istraživanja ovog rada je razmatranje uticaja informacionih tehnologija na poticanje i upravljanje promjenama unutar javne uprave, sa fokusom na ključnu ulogu strategija digitalne transformacije i inovacijskih procesa. Uzimajući u obzir ove elemente, cilj je ukazati menadžerima i zaposlenima u javnoj upravi značaj suvremenih tehnologija, ne samo kao alata, već i kao pokretače sveobuhvatne organizacijske transformacije. Uticaj informacionih tehnologija na organizacijske promjene je višedimenzionalni fenomen koji sažima strategijske, operativne i kulturne aspekte transformacije i zahtijeva kontinuirano učenje, prilagođavanje i evoluciju. Istražujući ove kompleksne procese, u radu se prezentuju pristupi i strategije koji menadžerima i zaposlenima u javnoj upravi olakšavaju snalaženje u složenom procesu digitalne transformacije i nude rješenja za iskorišćavanje inovativnih potencijala njihove organizacije.

Ključne riječi: informacione tehnologije, digitalna transformacija, javna uprava, organizacijske promjene.

Abstract (English)

In an era where information technologies permeate every aspect of our lives, their potential to act as catalysts for organizational change is more powerful than ever before. The fusion of innovation with traditional business processes has paved the way for intensive transformation of the way organizations operate, communicate and deliver value. The subject of the research of this paper is the consideration of the impact of information technologies on the promotion and management of changes within the public administration, with a focus on the key role of digital transformation strategies and innovation processes. Taking into account these elements, the goal is to show managers and employees in public administration the importance of modern technologies, not only as tools, but also as initiators of comprehensive organizational transformation. The impact of information technologies on organizational change is a multidimensional phenomenon that summarizes the strategic, operational and cultural aspects of transformation and requires continuous learning, adaptation and evolution. Investigating these complex processes, the paper presents approaches and strategies that make it easier for managers and employees in public administration to navigate the complex process of digital transformation and offer solutions for exploiting the innovative potential of their organization.

Key words: information technology, digital transformation, public administration, organizational changes.

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Additional details

Additional titles

Translated title (English)
Information technologies as drivers of changes in public administration

Identifiers

ISBN
978-99938-95-65-7

Dates

Available
2025-07-10
https://konferencija.efb.ues.rs.ba/documents/Zbornik%20Radova%20-%20Konferencija%2010%202025.pdf

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