Lip Enhancement & Rhinoplasty Demand Across Six South–Central U.S. Metros (Aug 2023–Jul 2025)

This report maps consumer demand for lip enhancement (lip filler, lip augmentation, lip flip) and rhinoplasty (nose job) across six South–Central U.S. metros—Houston, Dallas, Austin, San Antonio, Fort Worth, and New Orleans—using Google Keyword Planner data from Aug 2023 to Jul 2025. For each city and procedure, standardized query groups were aggregated to average monthly searches, and year-over-year (YoY) % change was calculated within the 24-month window. Results show Houston and Dallas leading total volume, while Austin posts the fastest growth in lip enhancement and New Orleans in rhinoplasty, indicating expanding interest beyond the largest Texas hubs. The deposit includes a publication-ready grouped bar + dual-axis line chart plus a methods summary to support clinic planning, patient education, and media use. Findings can guide city-specific content on candidacy, safety (vascular-event prevention for fillers; functional/esthetic considerations for rhinoplasty), recovery timelines, and transparent cost drivers.