ARTIFICIAL INTELLIGENCE AND THE END OF WORK OR JOB ENRICHMENT? AN EXPLORATION OF ITS IMPACT ON EMPLOYMENT

Today, with the potential for mass job displacement and opportunities for job enrichment, AI technologies have advanced rapidly, offering capabilities ranging from the automation of routine tasks to the growth of human decision-making processes. While some push that AI will lead to the "end of work," resulting in large-scale unemployment, others suggest that it may create new forms of job enrichment, fostering more meaningful and creative work. This research explores both perspectives, probing the socio-economic implications, challenges, and strategies.