Published July 11, 2025 | Version v1
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The Insolent, Persistent Bull Market on Wall Street: A Rebuttal to Traditional Metrics—P/E Ratio, PEG Ratio, and Earnings Yield—and a Validation of SIRRIPA

Authors/Creators

  • 1. International Management School Geneva (IMSG)

Description

The ongoing bull market on Wall Street has defied traditional valuation metrics like the P/E ratio, PEG, and Earnings Yield, all of which signal overvaluation. Yet investor enthusiasm persists. This article introduces SIRRIPA—a forward-looking, risk-adjusted return metric derived from the Potential Payback Period (PPP)—as a more accurate tool. Tested on the S&P 500 and NVIDIA, SIRRIPA explains what conventional measures fail to: why stocks continue to rise despite appearing overvalued. Practitioners are invited to apply SIRRIPA across markets, using sensitivity analysis to ensure robust, data-driven insights.

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