SEMANCO Identifying implementation strategies and business models
Authors/Creators
- Crilly, Michael (Project member)1
-
Crosbie, Tracey
(Project member)
- Lynch, David (Project member)2
- Niwaz, Nadeem (Project member)3
- Hvid, Jørgen (Project member)3
- Moustgaard, Jane (Project member)3
- Fogsgaard Nilsson, Martin (Project member)3
-
Ballarini, Ilaria
(Project member)4
-
Corrado, Vincenzo
(Project member)4
Description
The work presented in this report is the output of Task 6.3 Identifying implementation strategies and business models in the SEMANCO project. The aim of which is to identify and validate business models and strategies to support the application of the SEMANCO platform beyond the current three case stud y areas in Denmark , Spain and the UK.
The first step in developing business models for the SEMANCO platform is the identification of customer segments with a potential interest in its commercial exploitation . This research identifie s potential customers throughout Europe with an organisational interest in energy assessment in the built environment or the integration of energy related data. These include
municipalities, energy companies, social housing providers, environmental consultancies, software companies, special interest charities, community groups, professional institutions and research organisations.
For each of the potential customer segments identified , an example business model is produced. Follo wing this the findings from a risk assessment to identify the likelihood and severity of commercial risks in each of the business models developed is presented. This assessment points to a business model focusing on the provision of direct and indirect services to different public se ctor customers as being the most promising.
External validation of key elements of the most promising business model customer segment, value proposition, customer relationships and communication channels) was undertaken with stakeholders The findings fr m this validation combined with an internal review of these findings by the SEMANCO consortium provide recommendations for the technological
development of the SEMANCO platform and the requirements for commercial exploitation beyond the current project ca se study areas
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SEMANCO_D6 3_20140731.pdf
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