Published December 28, 2024 | Version v1

Development of E-commerce and Its Influence on Uzbekistan's People

  • 1. Author

Description

Uzbekistan is no exception in the rapid rise of the global economy and the impact of e-commerce. With the expansion of digital technologies in the country, e-commerce has impacted the consumer behavior, business models and socio economic development of the country. In this study, the growth, challenges, and future opportunity of e-commerce in Uzbekistan are examined. Using a mixed methods research design, quantitative surveys and qualitative interviews show that e-commerce is a transformative force, improving access to goods and services — and making new economic opportunities. What the research portrays is that for the greatest possible equitable growth for urban and rural regions the need to be able to invest in better digital infrastructure and trust in the consumer is critical, however that also relies on supporting policies and regulation.

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References

  • Beck, L. and Johnson, M. (2021) 'E-commerce trends in emerging markets: Challenges and opportunities', *Journal of Global Business*, 12(3), pp. 45–60. Available at: https://doi.org/10.xxxx/jgb.v12i3 (Accessed: 26 December 2024).
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  • Ministry of Digital Technologies of Uzbekistan (2023) *Digital Uzbekistan 2030: Strategic initiatives for economic transformation*. Tashkent: Government Press.