E-COMMERCE VS WOMEN ENTREPRENEURS.

In today?s world, women play a major role in every field. Likewise, women are penetrating the e-commerce field and are rising up to face challenges and gain victory one step at a time. This research paper is designed to study the challenges faced by women entrepreneurs in the online e-commerce industry. It is conducted by analyzing the responses received by 25 women entrepreneurs from the e-commerce industry based on various parameters of the challenges faced by them at various intervals.