A STUDY ON FACTORS AFFECTING THE EFFECTIVENESS OF JOB PORTALS FROM JOB SEEKERS PERSPECTIVE

Incremental development in technology has influenced recruitment practice of human resources, where Electronic mode is used as a platform for job posting and attracting potential candidates to apply for the job.  E recruitment has been one of the booming sources for recruitment of candidates for organizations at various levels. E recruitment is basically a technology driven method, which operates on data base updated by the candidates and matching the same with requirement of organization. Online recruitment as a source of hiring employee may be effective from an organization perspective, but at the same time it is also important to understand perspective of job seekers towards the same on aspects on time, accessibility, number of job opening being updated to candidates etc. Job portals constitutes of multiple factors for being a preferred mode for job search,  Study has focused on aspects of quality of information provided by job portals, cost effectiveness, transparency, security and confidentiality, attractiveness and effectiveness being independent components and future preference of job portal being a dependent component. Research attempted on understanding opinion of candidates about online recruitment, which of the factors considered for the study majorly influenced candidate’s for job search through online job portals in comparison to other sources of job avenues. The data was analyzed using the statistical software IBM   SPSS 20, excel and MS word. ANOVAs, correlation and fisher’s exact test, ranking method were used for testing hypothesis and to understand comparatively, which factor had major influence for opting job portal for job search.