Published April 13, 2024 | Version v1
Journal Open

Sustainable Tourism in Bhutan: The Philosophical Underpinnings

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With its rapid and steady growth, the tourism industry has been widely endorsed as a powerful tool for economic development, particularly in developing nations in the post-world war period. Even though mass tourism has greatly aided in the socioeconomic development of these countries, it has not been immune to criticism for its irreversible negative impacts on the environment which eventually to give birth to many sustainable forms of tourism. Since sustainability itself is a contested concept, there has been multiple approaches towards sustainable tourism. This paper attempts to understand the contested approaches in sustainable tourism and contextualises sustainable tourism in Bhutan. The study explores the foundational philosophies which shape its indigenous approach towards tourism development in contrary to the western approach.

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