Published March 26, 2024 | Version v1
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Universities and R&D for the Creative Industries

Authors/Creators

  • 1. ROR icon University of York

Description

XR Stories, funded by the Arts and Humanities Research Council (AHRC), is a creative industries cluster that helps the Yorkshire and Humber screen industries grow by providing R&D support. It’s based at the University of York.
 
XR Stories has supported 80 R&D projects in the creative industries by providing:
•   funding (almost £2m in cash support and £2.4m in leverage)
•   market insights
•   cutting-edge research
•   support for business development
 
Through our work at XR Stories, we recognise that creative practice can be understood as a form of R&D. 
R&D across the creative industries involves a combination of:
•   artistic practice and creative development
•   performance craft and technological innovation
 
In the creative industries, it can be difficult for staff across artistic, academic and technological domains 
to collaborate effectively with one another. This is because:
•   different disciplines involve different approaches
•   a variety of workflows are in use
•   project participants may use different terminology
 
Creative producers can help navigate these difficulties.

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Additional titles

Subtitle
How universities can support businesses in the creative industries to innovate